Careers360 Quick Guide to Advertising

Since your goal is to get into top IIMs (A, B, C) through the CAT route after graduation, and not through IPM, here’s the best option:

• Mata Sundari College (DU) – BA Economics Hons

Best for CAT prep: Delhi University has a strong academic base and gives enough time for CAT preparation.

Economics Hons is well respected by IIMs.

DU students often do well in CAT due to strong peer competition.

Low fee, great ROI.

• TAPMI BBA

Known for business exposure, but it’s a private institute, and TAPMI is more known for PGDM, not UG.

Costlier than DU.

You may be able to convert to their PGDM directly, but it won’t help for IIM A/B/C.

• Azim Premji University – BA Economics

Good for social sector and research.

Not ideal if you want corporate MBA via CAT.

Focus is more on development, not business.

• IIM Sambalpur BMS

It's new and doesn't have the brand weight like IIM A/B/C yet.

Since you’re not interested in IPM, this won’t align with your plan.

There is No chance of getting a seat With a CUET PG score of 83 in OBC category in the IIMC Delhi PR & Advertising course through spot admission since the past cutoffs for OBC were much higher.

In Last year, OBC spot round cutoffs near around rank 1077, and your score is very less than this rank.

You can:

Try other IIMC regional campuses

Look other colleges for similar coursed

Prepare again for this.

All the best!!!

Hello Mr. Arora,

You can reach out to Careers360's advertising or business development team for collaboration. Here’s how you can proceed:

Here are the ways to Connect:

1. Email: Check their official website ( www.careers360.com ) for media partnerships or advertising contacts.
   
   
2. Contact Page: They have a "Partner With Us" or "Advertise With Us" section where you can submit your inquiry.
   
   
3. LinkedIn: Look for Careers360 employees in Marketing, Sales, or Business Development and connect with them directly.
   
   
4. Phone Support: Some platforms provide a direct contact number for business inquiries.

I hope this answer helps you. If you have more queries then feel free to share your questions with us we will be happy to assist you.

Thank you and wishing you all the best for your bright future.

Correct Answer: Statement 1 is correct, and statement 2 is false.

Solution : The correct answer is (b) Statement 1 is correct, and statement 2 is false.

Statement 1 is correct. The marketing concept does indeed focus on creating and delivering superior customer value. It emphasizes understanding and meeting customer needs effectively to provide value to customers and achieve long-term customer satisfaction and loyalty.

Statement 2 is false. The production concept does not solely rely on aggressive advertising to drive sales. The production concept focuses on efficient and cost-effective production processes to mass-produce standardized products.

Therefore, statement 1 is correct, and statement 2 is false.

Correct Answer: Recommendation of employees

Solution : Under this method existing employees are encourage to recommended suitable persons among their friends and relatives for employment.

Hence, option A is correct.

Correct Answer: Lodge a complaint with the District Consumer Disputes Redressal Forum.

Solution : The correct answer is (b) Lodging a complaint with the District Consumer Disputes Redressal Forum.

The District Consumer Disputes Redressal Forum is the appropriate authority to address consumer complaints and disputes, including issues with defective products. They can help resolve the matter, and in many cases, they may rule in favor of the consumer, ensuring that the store follows consumer protection laws.

Correct Answer: Both statements are incorrect.

Solution : The correct answer is (c) Both statements are incorrect.

Statement 1 is incorrect. The selling concept primarily focuses on short-term sales and transactions rather than building long-term customer loyalty. It often involves aggressive sales tactics to close deals.

Statement 2 is false. The marketing concept does not solely rely on aggressive advertising for sales. The marketing concept involves understanding customer needs, creating valuable products or services, and effectively promoting them, considering a holistic approach to meet both customer satisfaction and business goals.

Therefore, statement 1 is incorrect, and statement 2 is false.

Correct Answer: Advertising Standards Council of India (ASCI)

Solution : The correct answer is (c) Advertising Standards Council of India (ASCI)

The Advertising Standards Council of India (ASCI) is a self-regulatory body that oversees advertising in India. It has a code of conduct that advertisers are expected to follow, and it investigates complaints about misleading advertising.

However, the first step for a consumer who has been misled by an advertisement is to complain to ASCI. If ASCI finds that the advertisement is misleading, it will ask the advertiser to withdraw it. If the advertiser does not withdraw the advertisement, ASCI can publish its findings on its website, which can damage the advertiser's reputation.

Correct Answer: Labour contractors
 

Solution : Under labour contractors, if the contractor himself decides to leave the organisation all the workers employed through him will follow suit. This is a demerit.

Hence, option B is correct.

Correct Answer: Introduction of a new technique that makes the production of that commodity less expensive.

Solution : A new technique that makes it cheaper to produce the goods best explains a shift to the right in the market supply curve. A shift to the right in the supply curve, such as from new manufacturing technology, results in a lower equilibrium price and a higher quantity.
Hence option c is the correct answer.