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    MICAT Placements 2019-20 – MICA records 100 percent placement, 67 percent increase in FMCG offers

    MICAT Placements 2019-20 – MICA records 100 percent placement, 67 percent increase in FMCG offers

    Team Careers360Updated on 14 Apr 2020, 11:08 AM IST

    MICA Ahmedabad has reported 100 percent placement consecutively for the second academic year in a row for its flagship programme PGDM-C. The institute has released the placement data for the year 2019 wherein a jump of 67 percent more offers have been recorded by the FMCG companies over the previous year. Furthermore the average cost to company (CTC) – international and domestic, has also witnessed a rise over the year 2018-19. According to the MICA placements report 2019, as many as 88 companies partnered with the institute for recruitment. Out of the batch of 179 candidates, all 179 have been offered a job from this course. Out of the total number of candidates, 53 percent selected candidates were male, while 47 percent have been female candidates. Let’s explore more details to know the alpha and omega of MICAT placements or MICA placement for 2019.

    This Story also Contains

    1. MICAT Placements 2019 Vs 2018
    2. Highlights of MICAT Placements 2019 – PGDM-C
    3. MICA Placements 2019
    4. MICA Placement - Sector-Wise Salary Offered
    5. MICA Campus Placement - Experience Based Recruitment Report 2019
    6. MICAT Placements 2019 - Some Recruiting Companies
    MICAT Placements 2019-20 – MICA records 100 percent placement, 67 percent increase in FMCG offers
    MICA Recruitment

    MICAT Placements 2019 Vs 2018

    Particulars

    Recruitment Year 2019-20

    Recruitment Year 2018-19

    Placement Percentage

    Students sat for placements

    179

    180

    100

    Students placed

    179

    180

    100

    As the table reflects, all the candidates from the academic year 2019 and 2018 have been offered jobs by the recruiting companies, making it a 100 percent placement.

    Highlights of MICAT Placements 2019 – PGDM-C

    Students in PGDM-C Batch 2019-20

    179

    Number of appeared students for the campus placements

    179

    Number of students offered jobs through campus selection

    179

    Percentage of placement out of the total appeared

    100%

    Companies participated in MICAT 2019 recruitment

    88

    Highest Package Offered (International)

    Rs. 58.2 lakh/annum

    Highest Package Offered (Domestic)

    Rs. 32.8 lakh/annum

    Average CTC (International)

    Rs. 13.9 lakh/annum

    Average CTC (Domestic)

    Rs. 12 lakh/annum

    MICA Placements 2019

    From the PGDM-C course, the highest cost to company or CTC (International) offered has been Rs. 58 lakh per annum, while domestically, the highest salary offered to a candidate is Rs. 32.8 lakh per year. The average CTC (International) has also witnessed a rise with the salary offer of Rs. 13.9 lakh/annum and domestic pay cheque of Rs. 12 lakh per annum.

    Changing Trends – FMCG companies lead the way

    The placement data brings in some new insights with FMCG companies leading the way. For 2019-20, FMCG firms offered 67 percent more jobs to the MICA students than the previous academic year. This means that more FMCG companies participated in the recruitment process at MICA with top companies like Britannia, Colgate-Palmolive, ITC, HUL, Pidilite, MTR Foods marking their presence.

    Sector-Wise Placement Report 2019

    E-commerce/IT/ITeS sector

    37 offers

    Advertising

    28 offers

    Fast Moving Consumer Durables (FMCD)

    27 offers

    Analytics, BFSI and Consulting

    26 offers

    Media

    24 offers

    FMCG

    20 offers

    Other Sectors

    17 offers

    Though FMCG companies’ participation in terms of offering more jobs has been far better than last year, however, out of the total offers for 2019-20, the most number of job offers (37) have been made by E-commerce/IT/ITeS sector followed by Advertising sector with 28 offers. FMCD and Analytics, BFSI and Consulting sectors have seen 27 and 26 offers respectively. Furthermore, media and FMCG sectors made 24 and 20 offers respectively to the MICA students.

    MICA Placement - Sector-Wise Salary Offered

    Sector

    Total companies

    Highest CTC Offered

    Average CTC Offered

    E-commerce/IT/ITeS sector

    19

    Rs. 27.5 lakh/annum

    Rs. 15.8 lakh/annum

    FMCD & Retail

    12

    Rs. 26.3 lakh/annum

    Rs. 13.9 lakh/annum

    Analytics, BFSI & Consulting

    18

    Rs. 20 lakh/annum

    Rs. 11.2 lakh/annum

    FMCG

    12

    Rs. 58.2 lakh/annum

    Rs. 21.7 lakh/annum

    Advertising

    8

    Rs. 17.4 lakh/annum

    Rs. 10.6 lakh/annum

    Media

    9

    Rs. 17 lakh/annum

    Rs. 12.5 lakh/annum

    Others

    10

    Rs. 26 lakh/annum

    Rs. 12.5 lakh/annum

    Not only FMCG companies made 67 percent more offers for academic year 2019-20, but companies belonging to the sector also offered the best average salary to the recruited candidates among all the other peer companies from the other sectors. The average CTC offered by the FMCG firms to the MICA students has been Rs. 21.7 lakh per year followed by E-commerce/IT/ITeS firms with average salaries of Rs. 15.8 lakh/annum. Among all the firms from all sectors that came for participating in the campus hiring process, advertising sector offered the least average package to the students (Rs. 10.6 lakh CTC).

    MICA Campus Placement - Experience Based Recruitment Report 2019

    Freshers

    58

    Experience (6 months)

    16

    Experience (7 months to 1 year)

    40

    Experience (2 years)

    31

    Experience (25-36 months)

    21

    Experience (37 to 48 months)

    10

    According to the recruitment data 2019-20, the job offers were made to students without any experience to the students having an experience upto 4 years. As per the official data, 58 candidates (who were offered jobs) were freshers, while candidates having an experience of upto 6 months were 16 in numbers. Further, 40 candidates with an experience ranging from 7 months to 1 year were offered jobs and 31 candidates grabbing job offers had around 2 years of experience. The recruiting companies made jobs offers to 21 students having an experience of (25 to 36 months) and 10 were with an experience ranging from 37 to 48 months.

    MICAT Placements 2019 - Some Recruiting Companies

    Britannia

    ITC

    HUL

    Pidilite

    Usha International

    Colgate-Palmolive

    Amul

    Adani Wilmar

    Beiersdorf (Nivea)

    Aditya Birla Group

    Puma

    Sony

    DB Corp

    HT Media

    Amazon

    Hero MotoCorp

    Zee

    Star

    LÓreal

    Cadila Pharma

    JAWA

    Royal Enfield

    MTR Foods

    Dainik Jagran Group

    Cars 24

    Casio

    Deloitte Consulting

    E&Y

    IBM

    Lenskart

    Citibank

    Intel

    Google

    ICICI Bank

    Kotak Mahindra Bank

    Malabar Diamonds

    Nielsen

    Symphony

    Tata Steel


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    Questions related to MICAT

    On Question asked by student community

    Have a question related to MICAT ?

    MICA (Mudra Institute of Communications, Ahmedabad) is a top marketing institute, but public data about it and MICAT is limited. MICA shares mainly important information like admission rules, application process, and exam schedules. Detailed past exam data or cut-offs are not usually published to protect privacy and maintain exam integrity.

    Admission to MICA's PGDM and PGDM-C programs involves a multi-stage selection process. The final composite score is calculated with the following weightage:

    • CAT/ XAT/ GMAT - 35%
    • MICAT - 25%
    • GE (Group Exercise) - 10%
    • PI - 20%
    • Academic performance (10th, 12th, Graduation) - 5%
    • Extra- curricular - 5%

    Your

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