Internship: Tough Grind or All Glam, What Does A Job With An Ad-agency Demand Of You?
The purpose of an internship in advertising is to provide students and freshers with hands-on experience in the field. Interns are typically given projects such as research, writing copy, designing campaigns, or help manage client accounts. Depending on the organisation, interns may also be given the opportunity to attend meetings, participate in brainstorming sessions, or even present ideas to the team.
An internship in advertising can be an incredibly rewarding experience. It’s a chance to gain practical experience, build a network of colleagues in the industry, and enhance your resume. It can also be an opportunity to explore a variety of aspects of advertising, from creative to technical.
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For instance, when Careers360 spoke to interns in advertising, most of them described it as an interesting opportunity to work on a variety of projects, including creating marketing campaigns and conducting market research. They described it as a chance to attend client meetings and work with experienced professionals. This experience allowed them to gain a better understanding of the industry and develop the skills one needs to be successful in the future. Let’s take you a bit deeper in highlighting the experience of a full-time intern,
Raman Arya is currently working in the advertising firm GJ Media. He completed his crash course in Bachelor in Mass Media (BMM) from a private college, in Bhubneshwar. He was a part of an advertising agency internship programme, where he worked on various projects and campaigns. Raman shared that a typical day for him involves attending meetings with his team to discuss upcoming campaigns, researching trends in the industry, and brainstorming new ideas. He also spends time creating content and building relationships with clients.
When asked about the most rewarding part of the job, he said that he loves the creative freedom he has to come up with unique ideas for campaigns. He also mentioned that he enjoys the opportunity to network with professionals in the industry and build relationships with his clients.
Raman also shared that the most challenging part of the job is staying organized and on top of deadlines. He said that he still has to learn to better manage his time in order to make sure that he is meeting all of his deadlines.
Raman’s internship period was for a period of two months with a stipend of Rs 5,000 and Rs 2,000 as a travel allowance. He had to give seven hours of work and got 90 minutes off lunch and other necessary breaks. There was no one keeping a watch but everyone was expected to manage their time wisely.
Overall, Raman said that his internship has been an incredibly rewarding experience. He has learned so much about the industry and has gained valuable skills that he will be able to use throughout his career.
We hope that Raman’s experience gave you a better understanding of the life of an advertiser and the experience of an advertising intern. From research to creativity, advertising requires a variety of skills and knowledge. If you’re considering a career in advertising, an internship is a great way to get a better understanding of the day-to-day responsibilities and gain valuable experience.
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Copy Writer
In a career as a copywriter, one has to consult with the client and understand the brief well. A career as a copywriter has a lot to offer to deserving candidates. Several new mediums of advertising are opening therefore making it a lucrative career choice. Students can pursue various copywriter courses such as Journalism, Advertising, Marketing Management. Here, we have discussed how to become a freelance copywriter, copywriter career path, how to become a copywriter in India, and copywriting career outlook.
Journalist
In a career as a journalist, individuals inform the common people about the happenings around the world. A journalist's job involves questioning the government's decisions and for this reason, the media is given that kind of authority. Being a journalist is a job that involves a lot of news gathering, and fact-checking which can ideally bring about a qualitative change in society.
Students can pursue Journalism, Mass Communication to opt for a journalism career path. Here, in this article, we will discuss career opportunities for communicators and journalists, journalism career paths, how to become a journalist in India, the highest-paying jobs in journalism, and alternative careers for journalists.
Publisher
A career as a publisher is one of the most revered careers in the media industry. It is a high-pressure job. A publisher gives direction to where the publication wants to head in terms of content. A publisher offers the chance and space for advertisers to display commercials in their applications or on web pages.
A publisher is required to not only plan but also execute key ideas that could be beneficial for the publishing house. He or she is responsible for all aspects of a publication from development to distribution of the book, newspaper and journal. In this article, we will discuss how to become a publisher in India, skills, and Publisher eligibility.
Vlogger
In a career as a vlogger, one generally works for himself or herself. However, once an individual has gained viewership there are several brands and companies that approach them for paid collaboration. It is one of those fields where an individual can earn well while following his or her passion.
Ever since internet costs got reduced the viewership for these types of content has increased on a large scale. Therefore, a career as a vlogger has a lot to offer. If you want to know more about the Vlogger eligibility, roles and responsibilities then continue reading the article.
Editor
An editor reviews and refines written content for clarity, accuracy, and consistency across various platforms. They collaborate with writers, ensure quality, and often begin their careers as content writers or assistants. Key skills include language proficiency, attention to detail, and time management. Editors work in publishing, media, and digital spaces, typically holding degrees in English, journalism, or communications.
Public Relation Executive
Public Relations (PR) Executives play a crucial role in shaping the public image of celebrities and brands. They strategically develop, implement, and monitor communication strategies to ensure maximum positive exposure in local, national, and international markets. By orchestrating media coverage, PR executives aim to keep their clients in the public eye, fostering a lasting presence in people's minds and effectively promoting products and personalities.
Social Media Manager
Social media managers are in charge of speaking on behalf of a business on social media as the only voice of the brand. They make material, organise campaigns, and reply to comments. These specialists offer firms the direction they need to improve their internet presence.
Career as a social media manager includes looking after the social media profiles of companies and trying to increase business with the help of social networking sites. Social media marketing managers work for organisations to make money through social media other than being an influencer on Facebook, Instagram, YouTube, and Twitter.
With the help of social media managers skills and social media managers' jobs, it is possible to help brands and companies to build their presence and reputation on social media. Career as a social media manager involves representing brands, companies, and individuals across all social media channels. Career as a social media marketing manager keeps you away from monotonous work as every product or service you work on needs to be approached differently.
Linguist
Linguistic meaning is related to language or Linguistics which is the study of languages. A career as a linguistic meaning, a profession that is based on the scientific study of language, and it's a very broad field with many specialities. Famous linguists work in academia, researching and teaching different areas of language, such as phonetics (sounds), syntax (word order) and semantics (meaning).
Other researchers focus on specialities like computational linguistics, which seeks to better match human and computer language capacities, or applied linguistics, which is concerned with improving language education. Still, others work as language experts for the government, advertising companies, dictionary publishers and various other private enterprises. Some might work from home as freelance linguists. Philologist, phonologist, and dialectician are some of Linguist synonym. Linguists can study French, German, Italian.